Thought Leadership

Bringing More Marketing Into Sales Calls

Why do most sales tools underperform? Salespeople rely on tools like flyers, catalogues, slide decks, proposal...

I Like It, It Sounds Really Good, But I Am Not Going To Buy It

You Got the Appointment. That’s Already a Victory. Landing an appointment these days is an accomplishment in i...

We Need More Formality OnLine When Selling To Japanese Buyers

Why is selling to Japanese buyers online so different from selling in person? Selling to a Japanese buyer face...

How to Present Complex Subjects Simply and Powerfully — Using Analogies, Structure, and Storytelling

Every presenter eventually faces this challenge:“How do I explain a complex topic to an audience that isn’t ma...

Mastering Q&A Sessions: How to Handle Hostile Questions and Strengthen Your Professional Brand

The Q&A session is one of the most underestimated components of any presentation. Yet, it is often the mom...

How to Communicate With Greater Impact — 6 Delivery Techniques Every Presenter Should Master

Most business presentations are instantly forgettable. Think about the talks you attended in the last year: ho...

How Executives Can Use Story-Driven Openings to Captivate Any Audience

Whether it’s a commencement speech or a business presentation in 日本企業 or 外資系企業, most speakers fall into the sa...

How Presenters Can Elevate Their Skills Each Year — Time, Talent, and Treasure for Persuasive Communication

Every January, leaders and professionals recommit to growth—yet most New Year resolutions collapse by February...

Advanced Presentation Techniques — How “Pattern Interrupts” Transform Audience Attention

Modern audiences—whether in 日本企業 or 外資系企業—are the most distracted in history. Constant smartphone use, doom-sc...

Executive Media Communication Skills — How to Stay Clear, Concise, and Authentic Under Pressure

Media interviews are, by nature, artificial environments. Leaders from 日本企業 and 外資系企業 often enter them in full...

Executive Communication Lessons from Volodymyr Zelenskyy — How Leaders Connect Emotionally with Their Audience

Until recently, many outside Europe knew Zelenskyy only vaguely — an actor who once played a fictional Ukraini...

Business Presentation Skills in Japan — How to Make Your Audience the Hero

When executives in 日本企業 and 外資系企業 stand up to present, many imagine they are the hero arriving on a “white cha...

How to Motivate Others to Take Action — Using the “Magic Formula” Storytelling Framework

Leaders constantly say, “People need to change,” yet rarely ask, “How do I actually get them to act?” Getting ...

Executive Presentation Skills — Lessons from Simon Kuper on How to Win Over a Conference Audience

Executives in Tokyo regularly attend industry conferences where presentations feel repetitive, text-heavy, and...

That Sounds Pricey

Why is “that sounds pricey” actually good news for Japanese salespeople? When a buyer says “that sounds pricey...

How To Sell from The Stage

Why do stage-based sales pitches often trigger audience resistance? Most event talks follow a predictable patt...

Four Client Focus Areas For Salespeople

Why do smart sales conversations still fall flat? Even seasoned salespeople sometimes lose deals not because t...

How to Deliver a Professional Podcast Interview — 15 Essential Steps for Protecting Your Brand

Most executives think of presentations as something delivered in person—either in a meeting room or on a virtu...

Selling As A Team

Sales leaders in Japan often ask: why do capable sales teams still struggle to win larger, more complex deals?...

How to Persuade People to Embrace Change — A Proven Presentation Framework for Leaders

In Japan and global organisations, leaders consistently face one of the toughest challenges in business: getti...